An email course is an automated series designed to teach readers new skills, habits, or lessons. My newsletter list — and client base — took off as soon as I started building them. And the best part: With a course, you can stop writing new content and start teaching what you have. Here’s how you can use courses to grow and monetize your email list.
Tag: Newsletter Strategy
No matter where a reporter works — from legacy newspapers to broadcast TV to digital outlets — there’s a good chance they’ll need to know how to use newsletters to engage their readers. Here’s how some of today’s journalism schools are teaching the next generation to use newsletters.
Best-in-class publishers are launching lots of different newsletters to deliver stories and engage with their readers. Here’s what newsrooms like yours should consider launching next.
In 2024, I created a new newsletter that went out every single day — 366 emails in all. (It was a leap year!) It took a lot of work, but it also opened new doors for my business. Here’s what I learned from my daily newsletter experiment.
That first time a reader chooses to support your work is just the start of your relationship with them. Here’s how to keep those supporters coming back again and again.
From send-time optimization to newsletter growth to new launches, here’s what I learned this year about sending great emails.
From experimentation to monetization to growth, here’s the advice 25 newsletter operators wish they’d gotten at the very start.
In 2018, Wale Lawal started a student publication in Nigeria to cover critical African issues. Six years later, they’ve raised $800,000 and are building a fully-fledged media company — with newsletters at the center of their strategy.
Writing a daily or weekly newsletter? This strategy can help you design a better newsletter for your readers.
Polls give you the chance to learn more about your readers and build a better newsletter. Here’s how to use them effectively.