Categories
Best practices

10 Lessons From 10 Years in Email

I’ve learned a lot from a decade of building email teams, running tests, and sending thousands of newsletters. Here are ten lessons that stand out.

Categories
Newsletter monetization

How to Build a Great Fundraising Campaign

I’ve worked with newsrooms that have brought in a quarter of a million dollars on a single campaign. Here’s what you can learn from them.

Categories
Newsletter success stories

A Success Story From Santiago: A Q&A With El Semanal’s Iván Weissman

Starting a conversation is hard, but being a part of it can be even more difficult. El Semanal’s Iván Weissman did both.

Categories
Newsletter success stories

Una historia de éxito desde Santiago: Una conversación con Iván Weissman de El Semanal de El Mostrador

Iniciar una conversación no es fácil, pero ser parte de ella puede ser aún más difícil. Iván Weissman de El Semanal logró ambas cosas.