A newsletter that curates local events has huge potential. Here’s how a handful of successful events newsletters have grown their lists and found ways to drive revenue.
Tag: Best practices for newsrooms + publishers
Adding your logo to Apple, Gmail, or Yahoo inboxes is an easy way to boost engagement with your newsletters. Here are both free and paid options for getting your logo in front of readers in those inboxes.
If you want to get your logo into inboxes, the CMC can help you do it — and ensure your logo displays in both Gmail and Yahoo inboxes.
20+ newsletter operators share lessons on what newsletters to launch, how to balance all of your newsletter responsibilities, when to grow your team, and more.
Don’t wait until January to take care of some key tasks. Use these last few weeks of the year to review data, run surveys, and make big plans for the year ahead.
Categories
The Five Types of Automations
Every team should be thinking about how to use automations to engage their audience and drive more revenue. From a welcome series to winback emails, these five automations can help you better engage and monetize your email audience.
Gone are the days when a newsletter could rely entirely on their website, search, or social media to grow. If you want to build an email list in this current era, you’re going to need to lean heavily into Earned and Paid growth tactics. Here’s how to do that.
You might want to adjust your sending cadence based on a few factors, from the time you have to produce each email to the way you monetize your newsletter. Here’s how to figure out what frequency makes sense for you.
When you personalize emails in silos, your audience sees the inconsistency in their inbox. For a smarter email strategy, it’s time to look at the bigger picture to better serve each individual reader.
Categories
The 10 Laws of Great Newsletters
Keep listening to your audience. Lean into your voice with everything you do. And eight other laws that best-in-class newsletters always follow.