The best alumni magazines, like the ones at the University of Chicago, combine storytelling and fundraising into one publication. There’s a lot that the newsletter world can learn from their example.
Tag: Best practices for newsrooms + publishers
Don’t chase reach — chase resonance. Find a niche and scale things from there. And a whole bunch of other lessons, on topics ranging from newsletter metrics to growth, that stood out to me at the 2025 edition of The Newsletter Conference.
Best-in-class publishers are launching lots of different newsletters to deliver stories and engage with their readers. Here’s what newsrooms like yours should consider launching next.
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The Eight Types of Emails
There are all sorts of emails you might send readers, from newsletters to transactional messages. Here’s how to incorporate all of these into your email strategy.
Should you reply to readers? Should you engage with them in a comment thread or a digital community? Six newsletter writers explained how they handle reader engagement.
From experimentation to monetization to growth, here’s the advice 25 newsletter operators wish they’d gotten at the very start.
A great landing page can help you grow your newsletter so much faster. Here’s how to optimize your copy and design to make your page even more effective.
Newsletters like The Hustle use subscriber interviews to gather deep insights to improve their newsletter. Here’s how they do it.
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How I Named My Newsletter
We asked more than a dozen newsletter operators how they named their newsletter — and why. Here’s what they told us.
How long should my newsletter be? What if my sending schedule is a little inconsistent? How much money should I be making? Here are the answers you need.