This month in Not a Newsletter: Strategies for adding personality and personalization into your emails, and why it’s OK if growth isn’t your No. 1 priority.
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Let’s talk about which makes sense for you — and how to keep spammy sign-ups off your email list.
If your company is going through a rebrand, it may affect your deliverability. Here’s what you need to know to keep your emails out of the spam folder.
Personality is all about you and your voice. Personalization is about a reader’s interests or needs. Here are strategies to insert both into your newsletter.
Not every newsletter is trying to grow its audience quickly. For some indie newsletters, a focus on content or community — not growth — is the right move.
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Not a Newsletter: May 2023
This month in Not a Newsletter, 52 ways to grow your email list, and how Tinder might make you a better copywriter.
BIMI will help you authenticate your domain and block spammers, and may lead to an uptick in reader engagement in the process.
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52 Ways to Grow Your Email List
How do you actually get more subscribers for your newsletter? Here are 52 proven tactics to help you grow your email audience.
The popular dating app is, surprisingly, a great source of inspiration when it comes to copywriting. Here are seven secrets learned from Tinder that will turn your copy game up a notch.
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Not a Newsletter: April 2023
This month in Not a Newsletter, you’ll learn about tactics to help you win back as many as 15% of your inactive readers, and more.