If your domain’s been blocklisted, you won’t be able to get your newsletter to readers. But why might your domain end up on a blocklist? And how do you get off of one? Let’s get your questions answered.
Tag: Email authentication
Peapod Digital Labs and BoyleSports use Litmus’s suite of tools to personalize, optimize and increase deliverability.
DMARC is one of the best ways to keep your email communications and reputation secure. Here’s what you need to know about setting it up for your brand.
BIMI will help you authenticate your domain and block spammers, and may lead to an uptick in reader engagement in the process.
Open and click rates aren’t enough to understand whether or not your emails are being delivered to the inbox. Here’s what else to monitor.