Email can be an incredible tool for driving readers to support your work or buy something. Here’s how top newsletters convince readers to pull out a credit card and take the next step.
Tag: Newsletter monetization
If you made money off your newsletter last year, you’re going to want to keep a few things in mind as you file your taxes. We talked to four tax experts to get tips that can save you time, money, and pain come April 15.
On the challenges of producing a newsletter from India, the value of keeping communities small, the double-edged sword of audience surveys, and how to do more for yourself by doing less.
How does a consultant who never seems to pitch his own services, who doesn’t have a massive email list, and who gives so much away for free end up building a business that brings in seven figures a year? David C. Baker tells his story.
Open rate and click rate aren’t the only ways to tell if your newsletter is successful. The best newsletters look at metrics around engagement, growth, monetization, and reader feedback to understand what’s working.
Over the past seven years, Virginia Sole-Smith’s grown Burnt Toast into a product that brings in six figures annually. Here’s what she’s learned about deciding what content to paywall, what kind of perks to give away to paying subscribers, and why her reader surveys are designed to get feedback from superfans.
Moby never set out to build an ad business around their newsletter. But with 250,000 subscribers — and some help from Who Sponsors Stuff — they’ve created a 7-figure ad strategy. Here’s what others can learn from their story.
Want to sell more subscriptions? Advisorator’s Jared Newman discovered one tactic that worked for his newsletter: Giving away more content.
The Food Section brings independent coverage of Southern restaurants and food culture to inboxes. Publisher Hanna Raskin explains how she built the newsletter, grown her paying audience, and launched new editorial partnerships.
A.J. Daulerio survived the Hulk Hogan trial, the blog bubble, and bankruptcy. We talked to him about his current project, The Small Bow, and how he’s built a newsletter and a digital community to support others going through hard times.