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Best practices

How to Add Personality and Personalization Into Your Emails

Personality is all about you and your voice. Personalization is about a reader’s interests or needs. Here are strategies to insert both into your newsletter.

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Indie newsletters

 It’s OK If You Grow Your Audience Slowly

Not every newsletter is trying to grow its audience quickly. For some indie newsletters, a focus on content or community — not growth — is the right move.

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Not a Newsletter

Not a Newsletter: May 2023

This month in Not a Newsletter, 52 ways to grow your email list, and how Tinder might make you a better copywriter.

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Best practices

What Is BIMI, and Should I Set It Up for My Brand? Here’s What You Need to Know

BIMI will help you authenticate your domain and block spammers, and may lead to an uptick in reader engagement in the process.

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Best practices

52 Ways to Grow Your Email List

How do you actually get more subscribers for your newsletter? Here are 52 proven tactics to help you grow your email audience.

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Best practices

How Tinder Made Me a Better Copywriter

The popular dating app is, surprisingly, a great source of inspiration when it comes to copywriting. Here are seven secrets learned from Tinder that will turn your copy game up a notch.

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Not a Newsletter

Not a Newsletter: April 2023

This month in Not a Newsletter, you’ll learn about tactics to help you win back as many as 15% of your inactive readers, and more.

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Best practices

How an End-of-Year Survey Can Improve Your Newsletter Strategy

Feedback is an email marketer’s best friend. Here’s how “Your Daily Dose of Nonprofit” used a survey to make changes to their newsletter strategy this year.

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Best practices

How to Set Up a Reactivation Campaign to Win Back Inactive Email Subscribers

A reactivation campaign should be a part of any good email strategy. Here’s how to run one correctly.

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Case Studies

How Three Successful Newsletters Used Beehiiv to Grow Strategically — And How You Can, Too

Using Beehiiv’s advanced dashboards, you can get the data you need to make the decisions that matter.