Email can be an incredible tool for driving readers to support your work or buy something. Here’s how top newsletters convince readers to pull out a credit card and take the next step.
Tag: Indie newsletters
On the challenges of producing a newsletter from India, the value of keeping communities small, the double-edged sword of audience surveys, and how to do more for yourself by doing less.
The Hustle and Morning Brew built the blueprint for how to make a successful independent newsletter. So who better to teach others the playbook than the people who created it?
You don’t need to have a huge newsletter audience to successfully monetize. Here’s how Notes from a Hired Pen leveraged a small newsletter list into big sales.
Building a community through Discord or Slack could be a way to deepen engagement with readers and drive additional revenue. But it comes with a lot of work — and some potential headaches.
Over the past seven years, Virginia Sole-Smith’s grown Burnt Toast into a product that brings in six figures annually. Here’s what she’s learned about deciding what content to paywall, what kind of perks to give away to paying subscribers, and why her reader surveys are designed to get feedback from superfans.
Moby never set out to build an ad business around their newsletter. But with 250,000 subscribers — and some help from Who Sponsors Stuff — they’ve created a 7-figure ad strategy. Here’s what others can learn from their story.
Want to sell more subscriptions? Advisorator’s Jared Newman discovered one tactic that worked for his newsletter: Giving away more content.
In 2021, Léa Lejeune co-founded Plan Cash, a French-language newsletter to help women invest better. Now they’re offering paid training courses, 1-to-1 financial consulting — and even taking on investments for Plan Cash itself.
The Food Section brings independent coverage of Southern restaurants and food culture to inboxes. Publisher Hanna Raskin explains how she built the newsletter, grown her paying audience, and launched new editorial partnerships.