Best-in-class publishers are launching lots of different newsletters to deliver stories and engage with their readers. Here’s what newsrooms like yours should consider launching next.
Category: Best practices
Just getting started with ads in your newsletter? Looking to level up your ad strategy? Here are a few ideas for ad formats, rates, and tools that can help you make more money for your newsletter.
In 2024, I created a new newsletter that went out every single day — 366 emails in all. (It was a leap year!) It took a lot of work, but it also opened new doors for my business. Here’s what I learned from my daily newsletter experiment.
Categories
The Eight Types of Emails
There are all sorts of emails you might send readers, from newsletters to transactional messages. Here’s how to incorporate all of these into your email strategy.
There’s no one right way to price the ads in your newsletter. Here are five different ways to set your prices and help you to maximize your ad revenue.
Should you reply to readers? Should you engage with them in a comment thread or a digital community? Six newsletter writers explained how they handle reader engagement.
That first time a reader chooses to support your work is just the start of your relationship with them. Here’s how to keep those supporters coming back again and again.
From send-time optimization to newsletter growth to new launches, here’s what I learned this year about sending great emails.
From experimentation to monetization to growth, here’s the advice 25 newsletter operators wish they’d gotten at the very start.
Writing a daily or weekly newsletter? This strategy can help you design a better newsletter for your readers.