No matter where a reporter works — from legacy newspapers to broadcast TV to digital outlets — there’s a good chance they’ll need to know how to use newsletters to engage their readers. Here’s how some of today’s journalism schools are teaching the next generation to use newsletters.
Author: Claire Zulkey
Claire is Managing Editor at Inbox Collective. She runs Evil Witches, a newsletter for “people who happen to be mothers.” She is also a longtime freelance writer, editor and consultant with expertise in alumni publications, health, families, business, humor, and content marketing. She has also authored and ghostwritten several published books. You can find many of her clips here.
Based in Evanston, IL, Claire got her B.A. from Georgetown University and her M.A from Northwestern University. You can find her on LinkedIn.
Like many consultants, Anne-Kathrin uses her newsletter to drive business. But she’s built something bigger than that, expanding her newsletter with paid subscriptions, ads, and even a licensing business.
In 2018, Wale Lawal started a student publication in Nigeria to cover critical African issues. Six years later, they’ve raised $800,000 and are building a fully-fledged media company — with newsletters at the center of their strategy.
How I Named My Newsletter
We asked more than a dozen newsletter operators how they named their newsletter — and why. Here’s what they told us.
Want to host an event for your audience but don’t know where to start? Here’s what you need to do to get started — and make money off the event, too.
António Tadeia and Pit Gottschalk have covered football in their home countries for decades. Now, they use indie newsletters to build their own audiences and bring in revenue.
In 2015, Bergum left a career in finance, moved to Istanbul, and started a food blog. A decade later, he publishes two newsletters in two languages — with four different revenue streams. Here’s how he manages it all.
At age 19, a first-time founder based in the Philippines launched a newsletter about business and tech. Two years later, it’s one of the top resources in the region.
If you made money off your newsletter last year, you’re going to want to keep a few things in mind as you file your taxes. We talked to four tax experts to get tips that can save you time, money, and pain come April 15.
On the challenges of producing a newsletter from India, the value of keeping communities small, the double-edged sword of audience surveys, and how to do more for yourself by doing less.