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Best practices

25 Rules For Running a Great Newsletter

Operate in all four growth quadrants. Use AI for productivity, not creativity. And 23 other rules that any newsletter operator needs to follow.

Categories
Best practices

What Are Email Platforms Doing to Make Emails More Accessible?

The need for accessibility accommodations is growing, and ESPs are adding new features to meet that need. So what features are rolling out? And how are newsletter operators taking advantage of these features?

Categories
Best practices

Creating Accessible Emails: A Guide For Marketers and Journalists

Use content and visual design to create emails that work for a wide range of subscribers.