Blocklists help keep inboxes safe from spammers. Here are some simple steps to make sure you never end up on one.
Categories
Not a Newsletter: March 2023
Welcome to the March edition of Not a Newsletter, a monthly, semi-comprehensive, Google Doc-based guide to sending better emails! I’m Dan, the founder of Inbox Collective, an email consultancy, and the former Director of Newsletters at The New Yorker and BuzzFeed. Every month, I update this doc with email news, tips, and ideas. Sign up […]
You can sell your newsletter, keep it going as a side project, hand it over to someone new, or shut it down entirely. Let’s talk through all four options.
A dedicated relationship with readers paid off, literally, when the French newsletter Bulletin created and sold a book based on a section of their newsletter.
Categories
Nonrival Makes Forecasting More Fun
The newsletter asks readers to make predictions and shows them how they measure up.
Categories
Not a Newsletter: February 2023
Welcome to the February edition of Not a Newsletter, a monthly, semi-comprehensive, Google Doc-based guide to sending better emails! I’m Dan, the founder of Inbox Collective, an email consultancy, and the former Director of Newsletters at The New Yorker and BuzzFeed. Every month, I update this doc with email news, tips, and ideas. Sign up […]
It’s time to write your first edition. Let’s get it written — and start building your audience.
Thinking about creating a newsletter, but not sure where to start? Here’s a checklist to help you get your newsletter off the ground.
Let’s talk about some of these tactics, and figure out which might be worth trying with your newsletter.
As AI gains traction, writing emails with a human touch is more important than ever.