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Ask a Deliverability Expert

Ask a Deliverability Expert: How Do I Get Off a Spamhaus Blocklist?

If your domain’s been blocklisted, you won’t be able to get your newsletter to readers. But why might your domain end up on a blocklist? And how do you get off of one? Let’s get your questions answered.

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Case Studies

How Two Successful Brands Use Litmus to QA, Test, and Stay in the Inbox

Peapod Digital Labs and BoyleSports use Litmus’s suite of tools to personalize, optimize and increase deliverability.

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Ask a Deliverability Expert

Ask a Deliverability Expert: Should I Set Up DMARC?

DMARC is one of the best ways to keep your email communications and reputation secure. Here’s what you need to know about setting it up for your brand.

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Best practices

What Is BIMI, and Should I Set It Up for My Brand? Here’s What You Need to Know

BIMI will help you authenticate your domain and block spammers, and may lead to an uptick in reader engagement in the process.

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Ask a Deliverability Expert

Ask a Deliverability Expert: How Do I Know If My Emails Are Actually Landing in a Reader’s Inbox?

Open and click rates aren’t enough to understand whether or not your emails are being delivered to the inbox. Here’s what else to monitor.