In 2020, Priti Patnaik launched a newsletter to cover public health for policymakers and professionals in the space. Five years later, she’s built an audience of 6,000+ readers — with a $350/year subscription, plus events and even two books for sale. Here’s what she’s learned about building a newsletter and nurturing an audience.
Category: The International Inbox
Two years ago, Fernando Caralt took a newsletter format he loved and adapted it for a Mexican audience. Now it reaches 140,000 readers and will bring in nearly $200,000 in revenue. But there’s one interesting twist: Fernando’s never lived in Mexico, and he runs the entire operation from the U.S.
Like many consultants, Anne-Kathrin uses her newsletter to drive business. But she’s built something bigger than that, expanding her newsletter with paid subscriptions, ads, and even a licensing business.
In 2018, Wale Lawal started a student publication in Nigeria to cover critical African issues. Six years later, they’ve raised $800,000 and are building a fully-fledged media company — with newsletters at the center of their strategy.
António Tadeia and Pit Gottschalk have covered football in their home countries for decades. Now, they use indie newsletters to build their own audiences and bring in revenue.
In 2015, Bergum left a career in finance, moved to Istanbul, and started a food blog. A decade later, he publishes two newsletters in two languages — with four different revenue streams. Here’s how he manages it all.
At age 19, a first-time founder based in the Philippines launched a newsletter about business and tech. Two years later, it’s one of the top resources in the region.
On the challenges of producing a newsletter from India, the value of keeping communities small, the double-edged sword of audience surveys, and how to do more for yourself by doing less.